Nostalgia
Opinion Video games have stronger nostalgic driven experiences By Josiah Sapp Nostalgia is a tricky thing to pin down. You don’t really know what it is about a specific memory that brings about a fond feeling. It could be a certain smell of perfume that brings you back to your grandma’s house or how a song has more weight depending on who you were with the first time you listened to it. Nostalgia is incredibly powerful and highly marketable. Just the other day, I was watching a football game with my family and a life insurance commercial came on playing some old school rock & roll. Once the commercial ended, my dad says that the product was directed straight at him because it was a song and style of music he used to listen to growing up. The commercial succeeded in grabbing his attention by playing nostalgic music. In video games, the main demographic are just now getting old enough to experience nostalgia . Game developers are exploiting that and they’v...